Communications Specialist Job Description


Under the direction of communications management, the Communications Specialist will work closely with the communications team and HGEA departments to implement the union’s external marketing and social media strategy.


  • Social Media:
    • Develop and implement a social media strategy.
    • Manage the main HGEA accounts and oversee development of island division accounts.
    • Provide training and support to island division staff assisting with island division accounts.
  • External Marketing:
    • Develop and implement external marketing campaigns.
    • Work with vendors or ad agencies for commercial/ad production and placements.
    • Manage relationships with our advertising agency or ad partners.
    • Content creation
    • Develop creative storytelling to promote HGEA and the work of its public service members.
    • Design visual content for a variety of mediums.

May assist with: media relations, internal and external communication pieces (email, mailers, intranet), HGEA website updates, event coordination, and other responsibilities of the communication department.  


  • Bachelor’s degree from an accredited 4-year college or university with a major in journalism, communications, public relations/marketing, or related field.
  • Minimum 3 years of marketing and social media experience.
  • Ability to work flexible hours and travel off-island as required.
  • Valid Hawaii Drivers’ License and reliable personal vehicle to use for work.
  • Experience with Adobe Creative Suite and Canva.
  • Experience designing print or digital content.


  • Experience with photography and videography.
  • Demonstrated experience in project management, including handling multiple assignments from concept to completion on deadline and within budget.
  • Team player with the ability to work well with a diverse group of staff, members and stakeholders.
  • Able to exhibit HGEA’s core values and culture of service with ALOHA.

Application Requirements: Please submit cover letter and resume to Position will remain open till filled.